Roy Assad, Founder

As an Executive and Life Coach, Roy provides his clients with guidance that will help them unleash hidden potential, eliminate roadblocks, and capitalize on unique talents to maximize personal and professional success.

Having founded The Human Capital Group in 2003, Roy’s mission is to help executives and entrepreneurs through the creation of customized strategies and corporate training plans that are roadmaps to building a life and career that they love. Roy founded Social Visibility in October 2020 to provide an excellent resource to his network of entrepreneurs and coaching clients. Extremely committed to his community, Roy is a Founding Board Member for Start-Up Palm Beach and has served on committees of organizations and charities such as Discover the Palm Beaches, Downtown Development Authority – West Palm Beach, International Coach Federation and Best Buddies Palm Beach amongst many others.